
Angel Investor Roundtable
Total Angel Investment = $250,000 USD
Minimum Investment = $25,000
We are currently seeking angel investment in order to bring our platform to a “launch-ready” position. This angel capital is necessary to finance the development for the two core pillars of our platform.
DEAL STRUCTURE. This angel-round offering will be conducted through a Simple Agreement For Equity (SAFE).
What is SAFE?
SAFE has become ubiquitous for raising seed-capital and provides numerous advantages for both investors and founders. Specifically, it can be difficult for startups, like ours, to provide a true capital valuation of a business. SAFE, as a binding agreement, provides clarity to both founders and investors as to the % of shares allocation based specifically on (1) total investment needed for angel funding (i.e. to build and develop the platform “pre-launch”); and (2) the actual amount of equity that the company is willing to give away (regardless of the company valuation).
Read more about the basic definitions of SAFE from objective sources: Wikipedia / Cooley Law Firm
Why are we using SAFE?
No Initial Company Valuation Needed: As mentioned above, SAFE avoids the need to evaluate a startup from the beginning (unlike a straight “equity-deal”). This is extremely valuable for both founders and investors in a prelaunch phase, as it avoids guesswork, the dilution of ownership, and the need to go through complex legal mechanisms to issue common or preferred stock.
Aligned with our Development and Financial objectives.
Development Milestones. The total angel funding ($200,000 USD) is a concrete figure that is necessary to cover projected costs for our core development needs. As highlighted above, the two core pillars and allocation of capital will go towards: (a) content development; and (b) engineering of the digital framework. We will be effectively “outsourcing” this work to two leading, professional firms.
Financial Milestones. We aim to have a “beta-version” of the platform ready in 2021. There will be a soft, strategic-launch that will carry us through to the end of 2021. Meanwhile, we will be engaging with strategic Venture Capital firms in order to raise a “Series-A” round of funding.
IMPORTANT NOTES:
This is a critical objective for Angel Investors, as garnering additional investment is a “triggering event” that converts SAFE agreements into real-equity ownership.
Venture Capital Firms are extremely familiar with SAFE agreements, and it is the preferred mechanism for garnering future, larger investment.
Simple & Cost-Saving. Utilising the SAFE significantly reduces cumbersome paperwork, which equates to lengthy contractual agreements and notable legal fees.
What are the most important terms for OUR Angel Round?
Total Valuation Cap. = $833,333 USD
Total SAFE Ownership being allocated in Angel Round = 30%
Triggering Factors. These are factors that will effectively turn the SAFE ownership into equity shares (read more in the actual SAFE contract)
Real Examples
Valuation Cap = $833,333 USD
Total Angel Investment = $250,000 USD
Total SAFE Ownership = 30%
TRIGGERING EVENT OCCURS (i.e. venture capital investment)
Venture Capital Firm seeks to acquire 40% shares of Company for $2,000,000 USD (company valuation is now $5 million)
Investor A
Total Investment = $25,000 USD
Total Ownership = 3%
Total Share Value = $150,000
Investor B
Total Investment = $50,000 USD
Total Ownership = 6%
Total Share Value = $300,000 USD
Investor C
Total Investment = $125,000 USD
Total Ownership = 15%
Total Share Value = $750,000 USD